Quality and Guest Experience Accelerator
- We implement specialized audits and continuous improvement programs to raise service standards, optimize every touchpoint, and maximize guest satisfaction.
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We connect vision, action, and purpose to help you imagine, create, and enhance wellness experiences that impact lives and destinations. Our holistic approach combines strategic consulting, wellness concept development, customer journey design, financial optimization, and the creation of transformative offerings. Each project is an opportunity to build real, human-centered, and sustainable wellness, tailored to your unique needs and the future of conscious tourism and hospitality. We don’t just transform businesses: we create wellness realities that inspire and thrive.
Our Showcase
At ARMONIA Wellness Collection by Pueblo Bonito, we have created a wellness sanctuary in Emerald Bay, Mazatlan that fuses the magnificence of Greco-Roman neoclassicism with the rich cultural heritage of Mazatlan. This spa is a haven of rejuvenation and serenity, where each experience is designed to nurture the body and spirit.
En ARMONIA Wellness Collection by Pueblo Bonito, Montecristo se presenta como un santuario inspirado en la tradición y elegancia de los hammams del Imperio Romano y Otomano. Este spa no solo ofrece rejuvenecimiento físico, sino que también sirve como un punto de encuentro cultural y social, donde la historia se entrelaza con el presente para crear una experiencia única de purificación y relajación.
Welcome to Armonia Pacífica, where the essence of Pericú culture blends seamlessly with ancestral wisdom, guiding you on a transformative journey. Located amidst the vibrant hues of the ocean and the tranquility of the desert, Armonia Pacífica offers a unique rejuvenating experience. Each wellness journey is meticulously crafted to harmonize body, mind, and spirit, fostering a deep connection with nature and the spiritual heritage of Baja California Sur. At Armonia Pacífica, treatments are not merely experienced; they are journeys of personal discovery and holistic well-being. This project is a testament to GoWell's commitment to creating enriching wellness experiences.
Armonia Rosé, located in the beautiful Pueblo Bonito Rosé, is a wellness sanctuary inspired by the elegance and wisdom of Greco-Roman culture, intertwined with the essence of the goddess Hygieia. This spa, clad in pink marble and dominated by the figure of Poseidon, is a tribute to classical beauty and the healing power of the sea and nature. Here, each space and treatment reflects a commitment to excellence and harmony, offering an experience of rejuvenation and serenity.
ARMONIA Sunset Beach, part of the Pueblo Bonito Wellness Collection, is a serene retreat that harmonizes the tranquil essence of the Pacific Ocean with the warm embrace of the desert. This spa sanctuary offers a unique wellness experience where marine and desert elements converge, providing rejuvenation and balance for the spirit. Every detail, from the invigorating marine salts to the warm desert silence, is crafted to re-equilibrate and revitalize your soul.
Co-Creation and Execution of the Wellness Center Model in a luxury hotel in the city of Puebla. A business model focused on wellness travelers and retreats with specialized programs. The first integrative wellness center in a hotel model in Mexico.
Our impulse is
Francisco Lugo is an outstanding professional and human being. He is a wonderful representative of the true meaning of customer service, always taking superb care of his clients. He is also an extraordinary leader, who believes in his team and does everything within his power to help them grow and achieving their goals. I would be very honored to have the opportunity to work with him again.
Excellent leader, motivator and with a broad vision for the future. His strategic vision and attention to detail have allowed the implementation projects to be on track, both strategically and operationally. A pleasure to work with him and count on his friendship.
Francisco is an outstanding professional with a definite expertise in branding, marketing and communication. He has proven over and over again his sense of leadership with people, and his pro-activity in terms of organization. It is an honor to know him and a pleasure to see him raise the bar for wellness in hospitality.
Francisco is one of the most dedicated and creative young professionals I have had the pleasure to work with. He is 100% detail oriented and a true team player. Here is a rising star on the wellness skyline.
I have worked with Francisco only for a short period of time, however this does not stop me to recommend him. I have recruited Francisco for the position of Wellness Director at Chable' Yucatan. It immediately came clear to me he was the right candidate. It was his passion, knowledge and love for wellness that made me decide he was the right individual. Once onboard, Francisco became quickly acquainted with the brand, the processes and the operation making himself fluent in managing it. He is very well versed with the latest trends in wellness and he is very creative. Although he left the resort for personal reasons after few months, he committed until the very last day and did an excellent job, Recently I recommended him to join the World Wellness Weekend movement as an ambassador where he is already showing the skills I just mentioned. All the best Francisco.
I had the pleasure of working with Francisco over the past two years where he was the Director of the Village Spa and Wellness at the Villa del Palmar Cancun Luxury Resort & Spa. He possesses a very outgoing character combined with great communication skills and a natural habit to lead a team. He definitely left a strong legacy and an impact on the team members. Francisco played an essential role in the Spa standardization project of the company and provided a substantial amount of added value enriched with professional industry insights. One of the trades that mark Francisco is that he is a goal-getter and never loses the sight of the objective taking his team along on the ride. I wish Francisco and the very best for his future endeavors!
Natural born leader, extensive knowledge in ultra-luxury, developer and motivator of teams, commitment to quality and focus on results. Project and development innovator.
I had the pleasure of working with Francisco during his time at TAFER in Cancun, I consider him to be one of the most complete professionals in his area, an expert in planning, marketing and complementary services in the SPA. His leadership generated a solid team with superior results than expected.
I had the opportunity to work with Francisco! He has many excellent skills (he is creative, dedicated) Excellent human being and professional executive with numerous achievements during his career, leaving a legacy not only in the company but in every single person that was part of its team." It was a pleasure to work with you!
Your Compass to Wellness in the 21st Century